“We simply have never seen such comprehensive engagement as this,” states Kenneth Wisnefski, social media expert and Founder/CEO of WebiMax. “Social media, and Twitter specifically, is driving an unprecedented, real-time, and interconnected experience that improves spectatorship and promotes the Olympic brand – the pinnacle being the London Eye Twitter Positivity Lightshow. Read more
Related posts:
Aug 7 - Shattering Records at the Social Olympics | Social Media Monthly
May 29 - Kidnapped in the city? St. Louis' new tourism campaigns stirs up Chicagoans | Medill Report...
June 21 - Who's Minding the Twitter? Big Companies' Most Painful Mis-Tweets | AOL Daily Finance
Gannett (GCI) Spinoff: Death Knell For Print Newspapers Or Sensible Separation?