Lin’s transition from New York to Houston will likely eliminate the ‘feel good story’ he projected now that he is set to make $25 million over the next 3 years,’ Wisnefski says. ‘The end of the short-lived Jeremy Lin era in New York will likely bring an end to “Linsanity” and impacts his brand.  Kenneth Wisnefski discusses the impact on Lin’s brand.  Read more
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