Monthly Archives: January 2012

Some aspects of marketing seem intuitive, yet after time passes, the reality of data collection sets in. Such is the apparent case regarding the donations-through-text process. An online post revisits the altruistic sentiments relayed by those who donated to Haiti after the destructive earthquake of two years ago.  Read more

Twitter announced changes in its privacy policies, which immediately raised concerns for freedom activists in addition to writers and reporters in other lands, who feel their ability to share stories, some that may be seen as ‘controversial’ by respective governments and authority figures, will be limited. The reaction comes at a sensitive time for most […]

J.C. Penney Co. Inc.Mass MerchantOnline Sales:$1,530,000,000Growth:2.0%See MoreJ.C. Penney CEO Ron Johnson today presented a four-year plan that he says will establish J.C. Penney as America’s favorite store. His plan includes making big investments to improve the experience consumers have while shopping in Penney’s more than 1,100 retail stores, lowering and simplifying product pricing and revamping […]

At the f8 conference in September, Facebook announced the addition of Timeline and Open Graph. These new tools let users tell a more detailed story of their life through a newly designed profile page. Earlier this week, Facebook launched Facebook Actions, an enhancement adding additional call-to-action tabs beyond the standard “like”.  Read more

President Obama plans to introduce an incentive-heavy program to bring American jobs back to the United States and reward companies that “insource American jobs.” The White House, in an official press release, announced the initiative and declared this a “call to action” by the President.  Read more