The Internet is abuzz with the word that you might soon be able to buy a new Kindle at an actual Amazon (AMZN) Store. The e-commerce giant is reportedly opening its first pilot store in Seattle, something of a boutique operation that will feature Amazon exclusives like the Kindle e-reader, Kindle Fire tablet and its proprietary e-books. So why might Amazon — which has become the nation’s biggest online merchant, in part, by avoiding the overhead costs of operating stores and deftly skirting state sales tax laws to offer shoppers super-low prices — start flirting with bricks-and-mortar retailing? Read more
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Brick and Mortar is Pushing Back against E-tailers… and intelligently using technology to do it