Google May Be Giving Up on Cookies

In light of the recent report that Google may be planning to stop using third-party cookies in favor of an anonymous identifier for advertising called AdID. Webimax founder & CEO Ken Wisnefski, weighed in on an article featured on Direct Marketing News.

In the article Wisnefski states “This ultimately puts Google in the seat of power when it comes to determining what types of tracking technologies are used in online advertising.”

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