Monthly Archives: May 2012

Kenneth Wisnefski discusses the use of mobile advertising on commuter rails.  In particular, Wisnefski introduces the idea of QR codes in marketing strategies.  Read more

Kenneth Wisnefski discusses Facebook’s development and launch of the new Facebook Camera App.  Read more

Since coming online in 2004, Facebook has risen to the top of the social-media landscape and asserted itself as the essential platform for connecting with people over the Internet.  Kenneth Wisnefski discusses Facebook’s IPO and its impact on marketers.  Read more

Kenneth Wisnefski, founder and CEO of WebiMax, a leading search engine optimization firm, announced today that the company will host a webinar discussing Google, Inc.’s recent Penguin algorithm update and the future of internet marketing.  Read more

Just days before Facebook’s highly-anticipated initial public offering, some investors continue to fear an exodus of Facebook’s biggest advertisers if Mark Zuckerberg fails to tighten his focus on ad sales.  The concern follows a report on Tuesday that General Motors (GM) will stop buying ads on Facebook, as it sees them as ineffective.  Read more

“The Penguin update targets all the practices that search engine optimizers (SEO) have been doing for the past 10 years, such as getting paid links or spinning content articles and distributing them just to improve their ranking,” Todd Bailey, search engine expert and vice president of marketing at WebiMax.  Read more

Pick a concern, any concern.  That’s what some Yahoo internal minds could be thinking about the brand’s present state of affairs.  Where could the trail of anxiety begin?  Read more

Being at the top of a Google search results page is a highly sought piece of real estate for many businesses. After all, being listed near the top of the results page on Google can be the difference between gaining new customers and losing them to another company.  Read more

Kenneth Wisnefski, founder and CEO of WebiMax, a leading search engine optimization firm, announced today that the company received multiple awards from the Interactive Media Council, Inc. for 2012. WebiMax received the Outstanding Achievement Award and Best in Class award for the second consecutive year.  Read more

Kenneth Wisnefski, founder and CEO of WebiMax, a leading search engine optimization firm, announced today that the company launched PenguinWatch.com, a Google search engine update resource center.  Read more

The success with which “The Hunger Games” film harnessed social networks, en route to becoming 2012’s biggest blockbuster, underscores a growing threat to billions of dollars in movie-advertising revenue on which broadcasters rely.  Read more

A new bill proposed by Eliot Engel (NY-D) and Jan Schakowsky (IL-D) known as the “Social Networking Online Protection Act” is the first legislation in Congress that addresses the practice of pre-employment Facebook screenings and is intended to make the practice itself an illegal act.  Should SNOPA be signed into law, it would outright ban […]

Small business owners who just filed their taxes are heaving a sigh of relief that the season is over and their returns are in. That leaves time for the bigger questions, of course: What’s next year going to be like? Am I in a good place? How can I pay lower taxes in the future?  […]