Monthly Archives: July 2012

For Kenneth Wisnefski, founder and CEO of internet marketing company WebiMax, the story marks a seminal moment in the growth of Twitter from a startup into a six-year-old company.  “They’ve become more of a ‘business,’ whereas a year ago they might have looked at things a little bit differently,” said Wisnefski.  Read more

Todd Bailey, SEO expert at WebiMax claims that “Google search is now releasing over 50 updates each month to their search engine, disrupting any consistency of guidelines and punishing small businesses that lack the resources to respond.”  Read more

“We simply have never seen such comprehensive engagement as this,” states Kenneth Wisnefski, social media expert and Founder/CEO of WebiMax. “Social media, and Twitter specifically, is driving an unprecedented, real-time, and interconnected experience that improves spectatorship and promotes the Olympic brand – the pinnacle being the London Eye Twitter Positivity Lightshow.  Read more

“Sometimes businesses become one-dimensional. If they start to fall behind in one core area of their work, they lack the support beams to continue their success and hedge against challenges in other areas,” says Kenneth C. Wisnefski, founder and CEO of WebiMax.com, an Internet marketing company. It’s an important lesson for entrepreneurs and business owners.  […]

Nowadays that’s a big aspect, when marketers can look to some kind of metric to understand how beloved someone is by the public,” says Kenneth Wisnefski, a brand strategist and CEO of the Internet marketing company WebiMax.  Read more

Lin’s transition from New York to Houston will likely eliminate the ‘feel good story’ he projected now that he is set to make $25 million over the next 3 years,’ Wisnefski says. ‘The end of the short-lived Jeremy Lin era in New York will likely bring an end to “Linsanity” and impacts his brand.  Kenneth […]

Kenneth Wisnefski is the brand strategist and Founder/CEO of WebiMax, an international Internet marketing company. He thinks “the second phase of the Lin brand, moving beyond the feel-good and overnight-sensation notion,” should prove highly lucrative, never mind his change of address.  Read more

Kenneth Wisnefski, brand strategist and founder / CEO of WebiMax, noted that part of Lin’s charm was the backstory of a Harvard grad who was unwanted in the NBA and living on a teammate’s couch – then finding instant success.  Read more

Playing with a big contract in a smaller market, one with approximately one-eighth of New York’s Asian population, Lin carries the burden of expected stardom in a new town.  In New York the marketability (for an average Lin) would still be there because of all the media attention.  Read more

Kenneth Wisnefski reviews some popular beach items and discusses their viability in today’s market.  Read more