Author Archives: Administrator

The success with which “The Hunger Games” film harnessed social networks, en route to becoming 2012’s biggest blockbuster, underscores a growing threat to billions of dollars in movie-advertising revenue on which broadcasters rely.  Read more

A new bill proposed by Eliot Engel (NY-D) and Jan Schakowsky (IL-D) known as the “Social Networking Online Protection Act” is the first legislation in Congress that addresses the practice of pre-employment Facebook screenings and is intended to make the practice itself an illegal act.  Should SNOPA be signed into law, it would outright ban […]

Small business owners who just filed their taxes are heaving a sigh of relief that the season is over and their returns are in. That leaves time for the bigger questions, of course: What’s next year going to be like? Am I in a good place? How can I pay lower taxes in the future?  […]

“The minute you get a message out there that has engagement that gets people’s imaginations fired up or gets their emotions or passions stoked, it’s going to go beyond your network because you may have your 130 Facebook followers but each one of them has 130 of their own so the message can spread like […]

The problem with most daily deal sites is that the bargains you’re offered aren’t necessarily the ones you want. That’s where Amazon (AMZN) thinks it can gain an advantage over rivals like Groupon (GRPN) and others.  Read more

The layup that was Facebook’s initial public offering is no longer a sure thing. That’s the most obvious conclusion to be gleaned from Facebook’s just-released first-quarter financials, the company’s final results before the IPO, expected in mid-May. Read more

WebiMax, the top-rated search engine optimisation (SEO) firm in the United Kingdom, has recently launched their London Internet Marketing Initiative offering a comprehensive suite of web-based marketing services. The initiative brings their award-winning solutions to London-area and UK businesses catering specifically to the influx of visitors to the city and surrounding areas in the coming […]

Just weeks after touting a reorg that would set it on a new and profitable path, Best Buy has jettisoned its CEO of 28 years, Brian Dunn. Best Buy has been in trouble for a while and has not made enough strategic moves to improve its position, said Kenneth C. Wisnefski, founder and CEO of […]

Most online shoppers have been there: You find a product you like online, you add it to the shopping cart and proceed to checkout . . . and then, at the last minute, you have second thoughts and close the window, telling yourself you’ll sleep on it and come back later.  Read more

Kenneth Wisnefski, founder and CEO of WebiMax, a leading search engine optimization firm, announced that WebiMax [the company] has seen a major growth in overseas markets through Q1 of 2012. In particular, the company has successfully partnered with over 200% more clients in Asian and European markets.  Read more

It comes as little surprise that Amazon is stealing Wal-Mart’s discount thunder, says Kenneth Wisnefski, founder and CEO of Webimax, which develops online marketing strategies for retailers such as Aéropostale (ARO) and Sam’s Club (WMT).  Read more

“This major change serves as a call-to-action for marketers to re-evaluate their on-site and brand message,” Kenneth Wisnefski, founder and CEO of search engine optimization firm, WebiMax, said. “Google is calling this the ‘next generation of search,’ and appears to be placing more precedence on facts and direct answers.”   Read more

In hopes of giving a boost to small businesses in need of capital, President Obama signed the bipartisan Jumpstart Our Business Startups (JOBS) Act into law today (April 5).  Read more

Kenneth Wisnefski, founder and CEO of WebiMax, a leading search engine optimization firm, announced the online search industry has undertaken major changes in the past year and further indicates more changes are expected in the short-term.  Read more

But while requesting this information might be unusual among employers generally, Kenneth Wisnefski, social media expert and founder/CEO of WebiMax, said: “We see this very often, especially in public service work including teachers, police and government officials.”  Read more

Large companies often have the luxury of investing in their employees by offering to pay for graduate education programs. While that is not always an option for small business owners on tight budgets, there are ways to implement continuing education strategies that will keep a workforce happy and informed without eating into a company’s bottom […]