Ken in Mobile Marketer discusses Twitter’s direct response strategy

“Marketers are efficient on Google’s ad platforms and are looking to shift spending to other options,” said Ken Wisnefski, founder-CEO of WebiMax.
“First up is obviously Facebook, but marketers are also looking at search engines Yahoo and Bing now.  Pinterest, Instagram, and Snap Chat are all vying for those ad dollars as well,” he said.

Related posts: