“Twitter needs to find more ways to monetize the visitors that are using its site,” said Ken Wisnefski, founder and CEO of Internet-marketer WebiMax. “But truthfully, I don’t think Twitter is a vehicle that’s going to see huge value from an ecommerce function. I don’t think people view it as that type of platform. “I […]
Daily Archives: September 9, 2014
Mount Laurel business moving to Camden following $12M in tax credits
According to Webimax founder and CEO Ken Wisnefski, who was named South Jersey Entrepreneur of the Year by Philadelphia Business Journal this past summer, the business will be seeking to add another 100 employees at its new office at the Ferry Terminal Building over the next year. “Initially, yeah, there was some concern from our […]
Twitter rolling out ‘buy’ button; impulse shoppers beware
To e-commerce expert, Ken Wisnefski, the gradual addition of the buy button seems desperate. “While this new feature is intriguing, it’s not likely to make a huge impact on the revenue of Twitter,” Wisnefski said in a recent report. “The nature of Twitter is quick, fast information, not e-commerce,” he said. READ THE FULL STORY […]
For Yahoo, Alibaba IPO means a shot at the top again
Net marketing expert Ken Wisnefski suggests treading carefully because he expects Yahoo will remain revenue-challenged in its core business. “I feel that the purchase of Yahoo at this point wouldn’t be prudent,” says Wisnefski, who founded digital marketing WebiMax. “I don’t feel strongly that Yahoo has true staying beyond this immediate bump.” READ THE FULL […]