Just days before Facebook’s highly-anticipated initial public offering, some investors continue to fear an exodus of Facebook’s biggest advertisers if Mark Zuckerberg fails to tighten his focus on ad sales. The concern follows a report on Tuesday that General Motors (GM) will stop buying ads on Facebook, as it sees them as ineffective. Read more
“The Penguin update targets all the practices that search engine optimizers (SEO) have been doing for the past 10 years, such as getting paid links or spinning content articles and distributing them just to improve their ranking,” Todd Bailey, search engine expert and vice president of marketing at WebiMax. Read more
Pick a concern, any concern. That’s what some Yahoo internal minds could be thinking about the brand’s present state of affairs. Where could the trail of anxiety begin? Read more
Pinterest is quickly becoming more popular than Facebook for merchants says social media expert Ken Wisnefski. Watch more
Being at the top of a Google search results page is a highly sought piece of real estate for many businesses. After all, being listed near the top of the results page on Google can be the difference between gaining new customers and losing them to another company. Read more
Kenneth Wisnefski, founder and CEO of WebiMax, a leading search engine optimization firm, announced today that the company received multiple awards from the Interactive Media Council, Inc. for 2012. WebiMax received the Outstanding Achievement Award and Best in Class award for the second consecutive year. Read more
Google Penguin is changing the search optimization game for small business, according to Todd Bailey of Webimax. He shares some suggestions on dealing with the changes with Alisa Parenti on Red, White and Blue Chips. Hear more
Google officially announced the Penguin update is one of over 500 annual updates to their search algorithm, however the problem is the amount of sites that were wrongfully flagged. Last year when the company released their Panda Update, over 40% of websites were wrongfully penalized. Read more
Google launched a major update to their search engine algorithm, titled the Penguin update on April 24th. The Penguin update targets websites and businesses that Google has identified as over-optimized and penalizes them for trying to trick their search algorithm and increase rankings. This update is predicted to impact 3% of all search queries. Read more
Kenneth Wisnefski, founder and CEO of WebiMax, a leading search engine optimization firm, announced today that the company launched PenguinWatch.com, a Google search engine update resource center. Read more
The success with which “The Hunger Games” film harnessed social networks, en route to becoming 2012’s biggest blockbuster, underscores a growing threat to billions of dollars in movie-advertising revenue on which broadcasters rely. Read more
A new bill proposed by Eliot Engel (NY-D) and Jan Schakowsky (IL-D) known as the “Social Networking Online Protection Act” is the first legislation in Congress that addresses the practice of pre-employment Facebook screenings and is intended to make the practice itself an illegal act. Should SNOPA be signed into law, it would outright ban employers from requiring their employees to submit confidential information (such as passwords or other login credentials) to their social networking accounts. Read more
Small business owners who just filed their taxes are heaving a sigh of relief that the season is over and their returns are in. That leaves time for the bigger questions, of course: What’s next year going to be like? Am I in a good place? How can I pay lower taxes in the future? Read more
“The minute you get a message out there that has engagement that gets people’s imaginations fired up or gets their emotions or passions stoked, it’s going to go beyond your network because you may have your 130 Facebook followers but each one of them has 130 of their own so the message can spread like wild fire,” said Michael Stricker, director of social media with the Internet marketing firm Webimax. Read more
The problem with most daily deal sites is that the bargains you’re offered aren’t necessarily the ones you want. That’s where Amazon (AMZN) thinks it can gain an advantage over rivals like Groupon (GRPN) and others. Read more
The layup that was Facebook’s initial public offering is no longer a sure thing. That’s the most obvious conclusion
to be gleaned from Facebook’s just-released first-quarter financials, the company’s final results before the IPO, expected in mid-May. Read more
WebiMax, a leading search engine optimization firm, was recently named a 2012 South Jersey Fastest Growing Company in a contest jointly conducted by the Philadelphia Business Journal and the Rohrer College of Business at Rowan University. Read more
As Google launches its Drive service, we check in with WebiMax CEO Ken Wisnefski. Alisa Parenti also gets an update on Facebook, just a few weeks before its IPO. Listen here
WebiMax, the top-rated search engine optimisation (SEO) firm in the United Kingdom, has recently launched their London Internet Marketing Initiative offering a comprehensive suite of web-based marketing services. The initiative brings their award-winning solutions to London-area and UK businesses catering specifically to the influx of visitors to the city and surrounding areas in the coming months. Read more
Now that Rick Santorum has suspended his campaign and the race is on between President Obama and Mitt Romney, an unprecedented media war has begun. We’ve seen big media battles before. But in money, in woman- and man-hours, and in technical and strategic sophistication, this will be the biggest ever. Especially in Pennsylvania and other swing states, you’ll see television ads from both camps, and from the semianonymous political action committees that have become the coin of the 2012 realm. Read more