Is Obama’s Social Media Following Responsible for his ‘Four More Years’?

The results are in and Barack Obama will remain in the White House until 2016, but after participating in the most costly campaign to date, what really gave the President the advantage in the polls? As the incumbent, his visibility going into the campaign was far greater than Mitt Romney’s.  Additionally, the Commander-in-Chief boosted his […]

Nov. 7th: Ken Discusses How Facebook and Twitter Transformed the Election with the Philadelphia Inquirer

WebiMax Founder & CEO, Kenneth Wisnefski discusses the importance of social networks such as Facebook and Twitter in this year’s election and how social media has impacted the campaign. According to Ken, “4 out of 10 voters indicate their decision will be based on some of the activity heard on social media.” For the full […]

Nov. 6th: Kenneth Wisnefski Discusses Obama’s Last-Minute Twitter Surge with The Daily Beast

Ken Wisnefski discusses Obama’s last-minute Twitter interactions during Election Day 2012 and how social media impacted his campaign. In the article, the author notes:  “According to Wisnefski, real-time updates on Twitter can—and will—influence voters before they go to the polls.” To read the full story, visit The Daily Beast.