Hummingbird…Friend or Foe?

The industry is abuzz once again related to an update by Google. Unlike it’s more nasty and mean spirited predecessors, the Hummingbird update is less of a concern and more of an enhancement. Driven by the evolving nature in which web users actually engage the Google search engine, the new algorithm will provide more insight […]

Apr. 19th: Ken Wisnefski Discusses the Role of Social Media in the Boston Bombings

WebiMax CEO Ken Wisnefski discusses the importance of crowdsourcing and the role of the Internet and social media in the recent terrorist attacks at the Boston Marathon in Boston, MA. To read the full story from CBS, click here.

Apr. 16th: Ken Wisnefski Discusses the Importance of Branding with ABC News

Ken Wisnefski, Founder & CEO of WebiMax, recently discussed the importance of branding with ABC News. In the interview, Ken explains that the rising cost of Masters Tournament ticket prices is “100 percent related to Tiger (Woods)” and details the impact of Tiger’s name value as a brand for the Masters. Read More on ABCNews.com

Nov. 29th: Kenneth Wisnefski Featured by AP

On December 2nd, 2012, WebiMax Founder & CEO Kenneth Wisnefski was featured in AP.org’s “The Big Story” discussing the hot topic of healthcare and how small businesses are handling healthcare reform in the U.S. In the article, Wisnefski stated, “Not offering health care is not necessarily the best way of attracting talent.” For more, visit […]

Nov. 27th: Ken Wisnefski on HuffPost Live with The Winklevoss’ & Hukkster Founders

Kenneth Wisnefski recently appeared on HuffPost Live with Tyler & Cameron Winklevoss and Hukkster Founders Erica Bell & Katie Finnegan, discussing the new startup funded by Winklevoss Capital. To view the appearance in its entirety, click here.

Nov. 20th: Kenneth Wisnefski Featured in Entrepreneur

Ken was featured in November’s issue of Entrepreneur Magazine and on Entrepreneur.com. The article entitled “How to Build Your Business to Attract Buyers” features insights from Ken on building and growing a business. To read the full article online, visit Entrepreneur.com.

Nov. 20th: WebiMax CEO Kenneth Wisnefski Announces Unprecedented Search Engine and Social Media Use Leading into Black Friday

In a press release issued by Ken this morning,  he announced the unprecedented utilization of both social media and search engines leading into the 2012 Holiday shopping season. Ken states, “Web search and social media have made it possible and feasible for Internet users to find the lowest prices and hard-to-find items anywhere in the […]

Nov. 19th: Kenneth Wisnefski on ABC 7 in San Francisco

Yesterday, Ken appeared on San Francisco’s ABC 7 to discuss “showrooming” and its impact on the 2012 Holiday shopping season. Ken joined the conversation via Skype and offered his insights on mobile shopping apps as well as what digital platforms consumers will utilize most leading into Black Friday and Cyber Monday. View the video and […]

Will Google’s Impending FTC Fine Impact the Search Engine’s Future?

In early 2012, the Wall Street Journal reported that Google was exploiting little-known functionality within Apple’s Safari browser which allowed the search engine to install cookies even with Safari’s privacy settings set to disallow them.  Google was quick to respond to the accusations with a company spokesman issuing the following statement to WSJ in response […]

Apple’s iOS is the New Battleground for the War of Mapping Software

Since Apple first announced plans to develop its own proprietary mapping application earlier this year, Google Maps supporters were skeptical of Apple’s ability to design a more accurate and effective global mapping solution.  Following the release of the iOS 6 mobile operating system in September, many Apple users expressed frustration with the new Maps application.  […]

Nov. 11th: Kenneth Wisnefski Speaks with The Philadelphia Inquirer

Earlier today, Ken spoke with the Philadelphia Inquirer’s John Timpane about the Presidential Election and the impact social networks such as Twitter made on Election Day. Ken said, “(Obama) directly engaged with his follower base in aggressively connecting with them during Election Day” and believes this high level of engagement may have led to his […]

Nov. 8th: Ken Wisnefski Discusses the Role of Public Relations in the 2012 Presidential Election on PR News

WebiMax CEO, Kenneth Wisnefski recently discussed the integral role of public relations in the 2012 Presidential Election and how Romney and Obama’s PR strategies were essential to their campaign efforts. In the article, Ken states:  “The role of online PR was particularly important for both Romney and Obama this year, as one of the primary […]

Nov. 7th: Ken Discusses How Facebook and Twitter Transformed the Election with the Philadelphia Inquirer

WebiMax Founder & CEO, Kenneth Wisnefski discusses the importance of social networks such as Facebook and Twitter in this year’s election and how social media has impacted the campaign. According to Ken, “4 out of 10 voters indicate their decision will be based on some of the activity heard on social media.” For the full […]

Nov. 6th: Kenneth Wisnefski Discusses Obama’s Last-Minute Twitter Surge with The Daily Beast

Ken Wisnefski discusses Obama’s last-minute Twitter interactions during Election Day 2012 and how social media impacted his campaign. In the article, the author notes:  “According to Wisnefski, real-time updates on Twitter can—and will—influence voters before they go to the polls.” To read the full story, visit The Daily Beast.

Nov. 5th: Ken Offers His Social Media Insights to Politico

”There is a spike because this happens once every 4 years,” said Wisnefski. “Social Media continues to be a trending phenomenon therefore constantly requiring expert insight and commentary. Election night I expect to be higher because it is completely an analysis and game of prediction and estimation.”  See the full story on Politico.

Nov. 5th: Kenneth Wisnefski Discusses the Value of Social Media in the Election with PR News Channel

The outcome of the Presidential Election is still unknown, but experts say that social media is clearly a winner.  Read Ken Wisnefski’s analysis on social media and its impact on the 2012 election.  Read more.

Oct. 18th: More Polished, Pictorial LinkedIn Draws No User Wrath | E-Commerce Times

Social networkers are much more sanguine about changes to LinkedIn than to Facebook. One reason may be that LinkedIn plays a different role in people’s lives.  Read more on E-Commerce Times.

Oct. 18th: WebiMax Announces the Launch of BrandManagement.com on Yahoo! Finance

Kenneth Wisnefski, Founder and CEO of WebiMax, the fastest growing private company in New Jersey on the Inc. 500, announced the unveiling of a new website aimed at providing valuable information on brand management and reputation management for medium and large-sized businesses.  Read more about the debut of BrandManagement.com on Yahoo! Finance.

Oct. 11th: Kenneth Wisnefski Discusses Mitt Romney’s “Completely Wrong” Google Problem with FOX News

Kenneth Wisnefski discusses with FOX News how Governor Romney is appearing in Google’s search engine results.  Read more at FOX News Online.

WebiMax Partners With HelpAsh.org, Victims of the Aurora, CO Shooting | MarketWatch

This week, WebiMax announced its partnership with HelpAsh.org, a site created to assist Aurora Shooting victim, Ashley Moser and her family.  WebiMax is donating its online marketing services to the organization in order to enhance the site’s visibility and overall awareness. Read the official press release online via MarketWatch.