Apr. 19th: Ken Wisnefski Discusses the Role of Social Media in the Boston Bombings

WebiMax CEO Ken Wisnefski discusses the importance of crowdsourcing and the role of the Internet and social media in the recent terrorist attacks at the Boston Marathon in Boston, MA. To read the full story from CBS, click here.

Apr. 16th: Ken Wisnefski Discusses the Importance of Branding with ABC News

Ken Wisnefski, Founder & CEO of WebiMax, recently discussed the importance of branding with ABC News. In the interview, Ken explains that the rising cost of Masters Tournament ticket prices is “100 percent related to Tiger (Woods)” and details the impact of Tiger’s name value as a brand for the Masters. Read More on ABCNews.com

Dec. 15th: WebiMax CEO Shares 3 Ways to Create an Extraordinary Marketing Strategy

Ken recently wrote an article for YFS Magazine discussing the core strategies of marketing and how to effectively create, monitor and adapt your marketing plan for a constantly changing environment. To read the full article, visit YFSEntrepreneur.com.

Dec. 5th: WebiMax Announces Launch of New Website

MOUNT LAUREL, N.J., Dec. 5, 2012 (GLOBE NEWSWIRE) — via PRWEB – Kenneth C. Wisnefski, founder and CEO of WebiMax, a leading online marketing firm, is pleased to announce the unveiling of a new website redesign for the company. The new WebiMax.com was launched Monday and includes several integrated features including the company’s proprietary website […]

Nov. 29th: Kenneth Wisnefski Featured by AP

On December 2nd, 2012, WebiMax Founder & CEO Kenneth Wisnefski was featured in AP.org’s “The Big Story” discussing the hot topic of healthcare and how small businesses are handling healthcare reform in the U.S. In the article, Wisnefski stated, “Not offering health care is not necessarily the best way of attracting talent.” For more, visit […]

Nov. 27th: Ken Wisnefski on HuffPost Live with The Winklevoss’ & Hukkster Founders

Kenneth Wisnefski recently appeared on HuffPost Live with Tyler & Cameron Winklevoss and Hukkster Founders Erica Bell & Katie Finnegan, discussing the new startup funded by Winklevoss Capital. To view the appearance in its entirety, click here.

Nov. 20th: Kenneth Wisnefski Featured in Entrepreneur

Ken was featured in November’s issue of Entrepreneur Magazine and on Entrepreneur.com. The article entitled “How to Build Your Business to Attract Buyers” features insights from Ken on building and growing a business. To read the full article online, visit Entrepreneur.com.

Nov. 20th: WebiMax CEO Kenneth Wisnefski Announces Unprecedented Search Engine and Social Media Use Leading into Black Friday

In a press release issued by Ken this morning,  he announced the unprecedented utilization of both social media and search engines leading into the 2012 Holiday shopping season. Ken states, “Web search and social media have made it possible and feasible for Internet users to find the lowest prices and hard-to-find items anywhere in the […]

Will Google’s Impending FTC Fine Impact the Search Engine’s Future?

In early 2012, the Wall Street Journal reported that Google was exploiting little-known functionality within Apple’s Safari browser which allowed the search engine to install cookies even with Safari’s privacy settings set to disallow them.  Google was quick to respond to the accusations with a company spokesman issuing the following statement to WSJ in response […]

Apple’s iOS is the New Battleground for the War of Mapping Software

Since Apple first announced plans to develop its own proprietary mapping application earlier this year, Google Maps supporters were skeptical of Apple’s ability to design a more accurate and effective global mapping solution.  Following the release of the iOS 6 mobile operating system in September, many Apple users expressed frustration with the new Maps application.  […]

Nov. 14th: Kenneth Wisnefski Discusses Obama’s Social Strategy

Yesterday, the American Marketing Association released their monthly E-Newsletter and in this month’s edition, Ken offered his thoughts on the 2012 campaign and how social media helped lead Obama to victory. Ken states: “The President [had] a stronger social media influence rating online, and was able to connect and engage with his audience more so […]

Nov. 8th: Ken Wisnefski Discusses the Role of Public Relations in the 2012 Presidential Election on PR News

WebiMax CEO, Kenneth Wisnefski recently discussed the integral role of public relations in the 2012 Presidential Election and how Romney and Obama’s PR strategies were essential to their campaign efforts. In the article, Ken states:  “The role of online PR was particularly important for both Romney and Obama this year, as one of the primary […]

Nov. 7th: Ken Discusses How Facebook and Twitter Transformed the Election with the Philadelphia Inquirer

WebiMax Founder & CEO, Kenneth Wisnefski discusses the importance of social networks such as Facebook and Twitter in this year’s election and how social media has impacted the campaign. According to Ken, “4 out of 10 voters indicate their decision will be based on some of the activity heard on social media.” For the full […]

Oct 26th: Kenneth Wisnefski Discusses Facebook with Philadelphia Inquirer

Kenneth Wisnefski, chief executive officer of the WebiMax consulting outfit in Mount Laurel, notes that the news release, posted to Don-O’s Facebook account, generated more than 19,000 likes, 7,400 comments, and 6,100 shares.  Read more on Philly.com.

Oct. 18th: WebiMax Announces the Launch of BrandManagement.com on Yahoo! Finance

Kenneth Wisnefski, Founder and CEO of WebiMax, the fastest growing private company in New Jersey on the Inc. 500, announced the unveiling of a new website aimed at providing valuable information on brand management and reputation management for medium and large-sized businesses.  Read more about the debut of BrandManagement.com on Yahoo! Finance.

WebiMax Partners With HelpAsh.org, Victims of the Aurora, CO Shooting | MarketWatch

This week, WebiMax announced its partnership with HelpAsh.org, a site created to assist Aurora Shooting victim, Ashley Moser and her family.  WebiMax is donating its online marketing services to the organization in order to enhance the site’s visibility and overall awareness. Read the official press release online via MarketWatch.

Sept. 25th: NFL Referee Debacle Illustrates the Importance of Building a Powerful Business Brand

In Ken Wisnefski’s latest article in The Washington Post’s “On Small Business” section, he discusses the NFL referee lockout and its possible effects on the NFL’s brand and fan loyalty.  Read more at WashingtonPost.com.

Does the NFL Really Need to Protect its Brand?

Recently, the National Football League has been at the center of a controversy surrounding its replacement referees and the ongoing labor dispute with its regular officials.  In my last article on PR News Online, I discussed the importance of utilizing public relations to address the issues at hand and keep the situation from becoming a […]