Is Obama’s Social Media Following Responsible for his ‘Four More Years’?

The results are in and Barack Obama will remain in the White House until 2016, but after participating in the most costly campaign to date, what really gave the President the advantage in the polls? As the incumbent, his visibility going into the campaign was far greater than Mitt Romney’s.  Additionally, the Commander-in-Chief boosted his […]

Nov. 7th: Ken Discusses How Facebook and Twitter Transformed the Election with the Philadelphia Inquirer

WebiMax Founder & CEO, Kenneth Wisnefski discusses the importance of social networks such as Facebook and Twitter in this year’s election and how social media has impacted the campaign. According to Ken, “4 out of 10 voters indicate their decision will be based on some of the activity heard on social media.” For the full […]

Oct 26th: Kenneth Wisnefski Discusses Facebook with Philadelphia Inquirer

Kenneth Wisnefski, chief executive officer of the WebiMax consulting outfit in Mount Laurel, notes that the news release, posted to Don-O’s Facebook account, generated more than 19,000 likes, 7,400 comments, and 6,100 shares.  Read more on Philly.com.

Oct. 18th: More Polished, Pictorial LinkedIn Draws No User Wrath | E-Commerce Times

Social networkers are much more sanguine about changes to LinkedIn than to Facebook. One reason may be that LinkedIn plays a different role in people’s lives.  Read more on E-Commerce Times.